Below you’ll find a quick cheat sheet describing all the types of content you need for your Emailing Tool. You can learn more about using and optimizing each type of content by clicking on the links below:
A Header Image: Manage how the image and title of your Emailing Tool will look on your campaign landing page. You don't want too much clutter at the top of the tool to distract from the action button, so use it wisely!
The Supporter Content section of your tool Content screen looks like this:
In this section, you’ll find all the basic components of your campaign tool:
Introductory Text: This is your Call to Action! By default, it appears below the header of your campaign tool. Tell your supporters what they can do to make a difference.
Key Points: If you want to encourage your supporters to write their own emails, you can enter some suggested talking points to guide them, and updates these points regularly to keep sent emails minty fresh!
Thank You Page Message: After they complete an action, your supporters will be taken to this page. Tell them they’re great, and offer them a chance to share your campaign with our social sharing buttons.
Thank You Email Message: After your supporter completes an action, they’ll receive a thank you email from your organization.
Redirect URL: If you don’t want supporters to be sent to a Thank-You Page, add a URL for a different destination here.
The Target Content section of your tool Content screen looks like this:
In this section, you’ll find specialized fields unique to our Emailing Tool. You can enter original content in each field, and include custom tokens to automatically add features like a campaign progress bar or fields that will fill with information about your targets.
Target Content includes:
Disable Message Editing: Choose whether you’d like supporters to write and edit their own messages, or use messages you’ve created.
Email Subjects: These are the subject lines that will appear in the emails your supporters send. By default, only you will see these subjects lines. They will be invisible to supporters.
Your Message: This is the body of the email that will be sent out to targeted decision-makers.