When you create a new Letters to the Editors (LTE) Tool, you’ll be starting out by working with a basic template, so when you first create a new LTE tool, you’ll be taken to a campaign tool page that already includes some information, like the clever title "Clone of Create a Letter to the Editor Tool" in the example below.
Hmm. It's probably time to come up with a better title...
Step 1: Let's begin by renaming your campaign tool under the Title field. The name of your Campaign should already be correct, but you can select a different campaign being run by your Organization by clicking on the Campaign dropdown menu.
Step 2: If your organization's Default Country/Region is set as International, you'll be asked to select the Country or Region that you’ll be campaigning in. This is important because your LTE tool will target newspapers based on the location of your campaign and your supporters.
Step 3: Under Optional Settings, you can select the Auto Approval feature, which means that all supporter actions will be approved and sent out automatically. If you do not select this feature, supporter actions will have to be approved under the tool Submissions tab.
Step 4: Under Tool Status in Basic Configuration, you'll see that new campaign tools begin in Test Mode, which will allow you to check the experience of both your supporters and your targets from end to end. Test actions thoroughly before selecting Tool is live to make sure your tool is working properly:
To properly run Test Mode, you’ll need to fill in an email address for a test newspaper editor. Use a throwaway email account or the account of a team member. You’ll then be able to use your LTE Tool and see what LTE emails, the thank you page, and thank you emails look like before your tool goes live.
Step 5: If you have already followed the steps to create a service, you'll see a section at the bottom of the Basic Configuration page that invites you to select a service, including your CRM and Analytics accounts. Always make sure that the right services are selected when creating a new tool:
Don't worry about Email Service! Our support team sets that up for you when you first sign on with New/Mode.
Step 6: Click Save & Next. When you click that friendly blue button, you’ll be taken to the Content screen for your new LTE tool, where you can start customizing the style and message of your campaign...